3 Ways Technology Is Changing The Role Of Recruiters


Rapidly evolving  technology  continues to touch every facet of business, and professionals in every industry are in a constant battle to keep pace. Recruiters have a responsibility to their clients to remain vigilant about the changing face of the industry, and there are a number of recent advancements that are working to redefine the day-to-day role of recruitment and the way candidates are sourced, evaluated and placed in positions. Below are just three ways  technology  is having a profound impact on job placement professionals.

The Impact Of Social Media

You can’t have a conversation about the modern social landscape without touching on social media. Forward thinking businesses are already utilizing social networks to connect with and source candidates and applicants, and the uses and development of social media tools will continue to expand in the coming years.

Recruiters already have a number of tools at their disposal to help them reach potential applicants who are spending an ever-increasing amount of time on social media sites. More professionally aimed sites like LinkedIn have become a vital candidate source, and more casual social networking outlets like Facebook and Twitter can provide additional screening or contact opportunities.

New software is constantly being developed to help companies parse and utilize social media data, from industry trends to direct client feedback, the next few years will be rife with new recruitment tools to help integrate this information into the recruitment process.

Using Video To Advertise And Recruit

Online video is quickly becoming one of the most valuable tools for reaching candidates cheaply and effectively. In addition to a traditional job description, employers are now able to speak directly with candidates and explain the intricacies of a position before ever meeting them face to face. These videos not only increase recruitment possibilities but also enable companies to promote their brand and engage with clients. With so much focus on cutting costs and innovating marketing strategies in the face of ever-changing online search standards, video is emerging as a cost-effective and valuable strategy.

Recruiters Can Now Cast A Much Wider Net

With all of the technological advancements in recruiting comes the opportunity for recruiters to source candidates from an increasingly large pool of applicants. Gone are the days when directly submitted applications and local talent were the primary resource for hiring professionals. The internet has given business the opportunity to promote open positions worldwide, and remote interviewing  technologies  like Skype and Google Hangouts make it possible for recruiters to speak “face to face” with applicants wherever they are.

Mobile  technology  means that job seekers are constantly connected to their search and able to access, and even apply to, job listings on the go. It’s important that recruiters embrace mobile computing and retain perspective on how their message is being consumed by their target audience to ensure they aren’t missing opportunities to connect with qualified candidates.

These are just a few ways that  technology  is making its presence felt and such innovation shows no signs of slowing. Recruiters in every sector will need to continue to evolve alongside these tools or risk being quickly left behind.

Source by Chris A. Harmen

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