There are numerous paid and free
#1) Business Summary.
Write out a description of your business. What kind of company do you want to build? A well written description or summary of your
#2) Name Your Business.
You may think that your direct sales business already has a company name but that is not the name of YOUR business. Creating a distinct name for your
#3) Itemize Your Products or Services.
Write out descriptions of your products; how do they look, smell, taste, feel or how your services will help others reach their own goals in life. How will your offerings improve the lives of others? Sort through why others aren’t already doing it and if they are offering exactly what you are going to offer then what prevents the competition from doing it better or more cheaply than you are.
#4) Mission Statement.
Your mission statement is a concise clear summary of the goals of your business. In your mission statement, you will define exactly what your business does, the products or services offered and what makes your business unique above the competition. Writing the bottom line of your
#5) Business Assessment.
A major portion of your home
Opportunities for business growth may be dependent on your networking contacts or website design. Every business owner should remain wary of all threats to business success.
#6) Goal Setting.
Write your vision for your business. Be specific. You can revise this as your goals and mission changes. How do you envision your business a year from now then five years from now? Write out your goals and objectives. Break down each product or service into their own set of goals.
Goals are useless unless you can measure your progress towards them and plan to regularly assess which goals have been met or still need to be fulfilled. Make your goals specific and time sensitive. With each business goal, itemize what needs to be in place to reach each of your goals. Outline what steps you will take to reach the goals for your home business. Mark your calendar when its time to re-evaluate your goals and re-align your vision for your business to match the direction your business is going.
Celebrate when you reach your goals and regroup when you realize you missed the mark. It’s important to decide what you consider to be a major loss and what you will accept as unsuccessful. Knowing what you will accept and absorb as a business loss before it happens will help prepare you for when it actually happens.
#7) Target Market.
Research your desired target market. Identify who you expect to buy your products or services. Write a profile of your average customer. You need to know your target before you are able to aim. Study your potential customer’s behavior. Where do they shop? What do they read? Do they move in specific social circles? Who wants or needs your business? Who will benefit from your product? What type of people will find your business a necessity?
You cannot expect to fill a need or desire of a customer if you do not know what makes your offer unique and necessary. Look at those that offer similar products with success. Write out how you can rise above and differentiate yourself from the competition. At this stage of your
While studying your customers and competition, take the extra time to identify complementary products or services that may fit your current
#8) Sales and Marketing Strategies.
How will anyone know your business exists? What steps will you take to make your business known? How will your customers find you? What can you do to ensure that you attract the customers you seek? How will you track your efforts? How much money do you have to put these strategies in place?
List your strategies – press release, printed catalogs, business cards, open house, craft fairs, business, conventions, virtual expos, sales letters, etc.
Determine whether you will market exclusively online, locally to your warm market or a combination of both. If online marketing is part of your
#9) Business Start Up.
Determine what equipment and services you will need to run your business to include setting up your home office, equipment, supplies, product inventory, customer record keeping, and book keeping. Create a checklist of professionals you need to secure for legal and financial advice, advertising expertise, office assistance or tax expertise.
Starting a home business can be exciting and scary because it is Your dream that you are working towards with each work day. To write a
Although these areas are critical to writing a
Source by Tam Carson